This data protection declaration clarifies the type, scope and purpose of the processing of personal data (hereinafter referred to as “data”) within our online offer and the associated websites, functions and content as well as external online presences, e.g. our Social Media Profile (collectively referred to as the “Online Offering”). With regard to the terminology used, e.g. “Processing” or “Responsible” we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).
2344 Maria Enzersdorf
Tel .: 0043 (0) 664 243 77 04
Emai: office @ puresoft.at
Types of data processed:
– Inventory data (e.g., names, addresses).
– Contact data (e.g., email, phone numbers).
– Content data (e.g., text input, photographs, videos).
– Usage data (eg, websites visited, interest in content, access times).
– Meta / communication data (eg, device information, IP addresses).
Categories of data subjects
Visitors and users of the online offer (In the following, we refer to the affected persons as “users”).
purpose of processing
– Providing the online offer, its functions and content.
– Answering contact inquiries and communicating with users.
– Security measures.
– Reach measurement / marketing
“Personal Data” means any information relating to an identified or identifiable natural person (hereinafter the “data subject”); A natural person is considered to be identifiable if he or she can be identified directly or indirectly, in particular by assigning an identifier such as a name, an identification number, location data, an online identifier (eg cookie) or one or more special features, expressing the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person.
“Processing” is any process carried out with or without the help of automated processes or any such series of processes in connection with personal data. The term covers a wide range and covers practically every handling of data.
“Pseudonymization” means the processing of personal data in such a way that the personal data can no longer be assigned to a specific data subject without the use of additional information, provided that this additional information is kept separately and is subject to technical and organizational measures that ensure that the personal data are not assigned to an identified or identifiable natural person.
“Profiling” means any type of automated processing of personal data, which consists in the fact that this personal data is used to evaluate certain personal aspects relating to a natural person, in particular aspects relating to work performance, economic situation, Analyze or predict the health, personal preferences, interests, reliability, behavior, location or relocation of this natural person.
“Responsible person” means the natural or legal person, public authority, agency or other body that decides, alone or together with others, the purposes and means of processing personal data.
“processor” means a natural or legal person, public authority, body or body that processes personal data on behalf of the controller.
Relevant legal bases
In accordance with Art. 13 GDPR, we will inform you of the legal basis for our data processing. Unless the legal basis in the data protection declaration is mentioned, the following applies: The legal basis for obtaining consent is Article 6 (1) lit. a and Art. 7 GDPR, the legal basis for the processing for the performance of our services and the execution of contractual measures as well as the answer to inquiries is Art. 6 para. 1 lit. b GDPR, the legal basis for processing to fulfill our legal obligations is Art. 6 Para. 1 lit. c GDPR, and the legal basis for processing to protect our legitimate interests is Art. 6 Para. 1 lit. f GDPR. In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d GDPR serves as the legal basis.
In accordance with Art. 32 GDPR, we take into account the state of the art, the implementation costs and the nature, scope, circumstances and purposes of the processing as well as the different likelihood and severity of the risk to the rights and freedoms of individuals , appropriate technical and organizational measures to ensure a level of protection appropriate to the risk.
Measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical access to the data, as well as their access, input, disclosure, availability and segregation. Furthermore, we have set up procedures that guarantee the exercise of data subject rights, deletion of data and reaction to data threats. Furthermore, we consider the protection of personal data already in the development, or selection of hardware, software and procedures, according to the principle of data protection through technology design and privacy-friendly default settings (Article 25 DSGVO).
Cooperation with processors and third parties
If, in the context of our processing, we disclose data to other persons and companies (contract processors or third parties), transmit them to them or otherwise grant access to the data, this will only be done on the basis of a legal permission (eg if the data is transmitted to third parties, as to payment service providers, in accordance with Article 6 (1) (b) GDPR to fulfill the contract), you have consented to a legal obligation or on the basis of our legitimate interests (eg the use of agents, webhosters, etc .).
If we commission third parties to process data on the basis of a so-called “contract processing contract”, this is done on the basis of Art. 28 GDPR.
transfers to third countries
If we process data in a third country (ie outside the European Union (EU) or the European Economic Area (EEA)) or in the context of the use of third party services or disclosure, or transmission of data to third parties, this is done only if it happens to fulfill our (pre) contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we process or have the data processed in a third country only in the presence of the special requirements of Art. 44 et seq. DSGVO. That the processing is e.g. based on specific guarantees, such as the officially recognized level of data protection (for example, the US Privacy Shield) or compliance with officially recognized special contractual obligations (so-called “standard contractual clauses”).
Rights of the data subjects
You have the right to ask for confirmation as to whether the data in question is being processed and for information about this data and for further information and a copy of the data in accordance with Art. 15 GDPR.
You have accordingly. Art. 16 GDPR the right to request the completion of the data concerning you or the correction of the incorrect data concerning you.
In accordance with Art. 17 GDPR, they have the right to demand that the relevant data be deleted without delay, or, alternatively, to require a restriction of the processing of data in accordance with Art. 18 GDPR.
You have the right to request that the data relating to you provided to us be obtained in accordance with Art. 20 GDPR and to be transmitted to other persons responsible.
You have also gem. Art. 77 GDPR the right to lodge a complaint with the responsible supervisory authority.
Right of withdrawal
You have the right to give consent in accordance with Revoke Art. 7 Para. 3 GDPR with effect for the future
Right to object
You may at any time object to the future processing of your data in accordance with Art. 21 GDPR. The objection can in particular be made against processing for direct marketing purposes.
Cookies and Right to Oppose Direct Mail
“Cookies” are small files that are stored on users’ computers. Different information can be stored within the cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or after their visit within an online offer. Temporary cookies, or “session cookies” or “transient cookies”, are cookies that are deleted after a user leaves an online offer and closes his browser. In such a cookie e.g. the contents of a shopping cart in an online shop or a login status can be saved. “Permanent” or “persistent” are cookies that remain stored even after the browser is closed. For example, the login status will be saved if users visit it after several days. Likewise, in such a cookie the interests of the users can be stored, which are used for range measurement or marketing purposes. A “third-party cookie” refers to cookies that are offered by providers other than the person responsible for operating the online offering (otherwise, if they are only their cookies, we speak of “first-party cookies”).
We can use temporary and permanent cookies and clarify this in the context of our data protection declaration.
If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.
Deletion of data
The data processed by us is deleted in accordance with Art. 17 and 18 GDPR or its processing is restricted. Unless expressly stated in this data protection declaration, the data stored by us will be deleted as soon as they are no longer required for their intended purpose and there are no legal retention obligations to prevent deletion. If the data is not deleted because it is required for other and legally permissible purposes, its processing will be restricted. That the data is blocked and not processed for other purposes. This applies e.g. for data that must be kept for commercial or tax reasons.
According to legal requirements in Germany, storage is carried out in particular for 10 years in accordance with §§ 147 Paragraph 1 AO, 257 Paragraph 1 No. 1 and 4, Paragraph 4 HGB (books, records, management reports, booking documents, trading books, for taxation of relevant documents, etc.) and 6 years according to § 257 Paragraph 1 No. 2 and 3, Paragraph 4 HGB (commercial letters).
According to legal requirements in Austria, storage is carried out for 22 years in particular for 7 years in accordance with Section 132 (1) BAO (accounting documents, receipts / invoices, accounts, receipts, business papers, statement of income and expenses, etc.) with land and for 10 years for documents in connection with electronically provided services, telecommunication, radio and television services, which are provided to non-entrepreneurs in EU member states and for which the mini-one-stop shop (MOSS) is used .
In addition, we process
– contract data (e.g., contract object, term, customer category).
– payment data (e.g., bank details, payment history)
from our customers, prospects and business partners for the purpose of providing contractual services, service and customer care, marketing, advertising and market research.
We process our customers’ data as part of our contractual services to conceptual and strategic consulting, campaign planning, software and design development / consulting or maintenance, implementation of campaigns and processes / Handling, server administration, data analysis / consulting services and training services.
Here we process stock data (eg, customer master data, such as names or addresses), contact data (eg, e-mail, telephone numbers), content data (eg, text input, photographs, videos), contract data (eg, subject matter, term), payment data (e.g. bank details, payment history), usage and metadata (e.g. as part of the evaluation and success measurement of marketing measures). As a matter of principle, we do not process special categories of personal data, unless these are part of commissioned processing. Those affected include our customers, prospective customers and their customers, users, website visitors or employees as well as third parties. The purpose of the processing is the provision of contract services, billing and our customer service. The legal basis for processing results from Art. 6 para. 1 lit. b GDPR (contractual services), Art. 6 Para. 1 lit. f GDPR (analysis, statistics, optimization, security measures). We process data that are necessary for the establishment and fulfillment of the contractual services and point out the necessity of their specification. Disclosure to external parties only takes place if it is required in the context of an order. When processing the data provided to us in the context of an order, we act in accordance with the instructions of the client and the legal requirements for order processing in accordance with. Art. 28 GDPR and process the data for no other purpose than the order.
We delete the data after expiry of statutory warranty and comparable obligations. the necessity of keeping the data is checked every three years; in the case of statutory archiving obligations, deletion takes place after its expiration (6 years, in accordance with section 257 (1) HGB, 10 years, in accordance with section 147 (1) AO). In the case of data that has been disclosed to us by the client as part of an order, we will delete the data in accordance with the specifications of the order, generally after the end of the order.
When contacting us (e.g. via contact form, email, telephone or via social media), the information provided by the user for processing the contact request and its processing in accordance with Art. 6 para. 1 lit. b) GDPR processed. The information provided by users can be stored in a customer relationship management system (“CRM system”) or a comparable request organization.
We will delete requests if they are no longer required. We check the necessity every two years; Furthermore, the legal archiving obligations apply.
Hosting and emailing
The hosting services we use are for providing the following services: infrastructure and platform services, computing capacity, storage and database services, e-mailing, security services, and Technical maintenance services that we use for the purpose of operating this online offer.
In doing so, we or our hosting provider processes stock data, contact data, content data, contract data, usage data, meta and communication data of customers, interested parties and visitors to this online offer on the basis of our legitimate interests in an efficient and secure provision of this online offer acc. Art. 6 para. 1 lit. f GDPR in conjunction Art. 28 GDPR (conclusion of order processing contract).
Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with other services related to the use of this online offer and the internet , Pseudonymous user profiles of users can be created from the processed data.
We only use Google Analytics with activated IP anonymization. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there.
As an alternative to the browser add-on or within browsers on mobile devices, please click this link to prevent Google Analytics from collecting data on this website in the future: [google_analytics_optout] Analytics-Opt-Out [/ google_analytics_optout]. An opt-out cookie is placed on your device. If you delete your cookies, you must click this link again.
The IP address submitted by the user’s browser will not be merged with other data provided by Google. Users can prevent cookies from being saved by making the appropriate settings in their browser software; Users can also prevent Google from collecting the data generated by the cookie and relating to their use of the online offer and from processing this data by Google by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
The personal data of the users will be deleted or anonymized after 14 months.